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“Bulldozed Women”: Fans Decry Plastic Surgery Trend After Noticing Victoria’s Secret Models’ Transformation

“Bulldozed Women”: Fans Decry Plastic Surgery Trend After Noticing Victoria’s Secret Models’ Transformation

On Sunday, October 18, the Victoria’s Secret Fashion Show returned with its 26th annual exhibit of high-concept lingerie, new collections, and the brand’s signature angel wings.

But the elaborate designs and theatrical staging weren’t the only things to capture viewers’ attention.

In an era when celebrity outings frequently fuel plastic surgery speculation, veteran models Candice Swanepoel and Rosie Huntington-Whiteley became the latest targets of the discourse. 

Comparing before-and-after photos of the pair, social media users alleged that they had undergone buccal fat removal, sparking a wave of unflattering reactions.

“They ruined their beauty,” one person declared.

Fans slammed the plastic surgery trend after spotting changes in Victoria’s Secret models

Three Victoria's Secret models posing backstage in embellished lingerie and corsets.

Anna Webber/Getty Images

Buccal fat removal, also known as bichectomy, is a controversial cosmetic procedure that slims the lower face by removing natural fat pads from the cheeks.

Although celebrities had quietly undergone the surgery for decades, it entered the mainstream spotlight in 2021 when TV personality Chrissy Teigen openly admitted on Instagram that she had undergone the procedure.

By 2025, the trend faced a severe backlash, with netizens accusing stars including Jenna Ortega, Demi Moore, Dove Cameron, and others of allegedly embracing the look.

Candice Swanepoel and Rosie Huntington-Whiteley as Victoria's Secret models in white lingerie.

Anna Webber/Getty Images

Swanepoel and Huntington-Whiteley joined the growing list of celebrities suspected of undergoing the procedure this weekend after a photo of them posing in crisp white lingerie backstage at the Victoria’s Secret Fashion Show was shared alongside an image of the pair from 2007.

Victoria's Secret models Candice Swanepoel and Rosie Huntington-Whiteley smiling together in t-shirts.

Valerie Macon/Getty Images

“The buccal fat removal trend bulldozed women. Genuinely so sad,” an X user wrote in response.

“It has to be considered a crime against humanity,” another added.

“They’ve literally turned into skeletons,” remarked a third, while a fourth said the models’ transformations gave them a “jump scare.”

Swanepoel and Huntington-Whiteley, however, also had supporters who questioned the assumptions being made about their appearances.

Some fans attributed the models’ changing looks to aging rather than plastic surgery

Side-by-side comparison showing Victoria's Secret model Candice Swanepoel before and after plastic surgery.

CBS, candiceswanepoel

An X user pointed out that accusing someone of undergoing cosmetic surgery based on comparisons with photos taken “almost 20 years ago” was “unfair.”

“Yes, you genuinely lose that fat as you age. They were a lot younger in the picture on the left,” another person echoed.

These observations also have some scientific backing.

Before and after plastic surgery photos of Victoria's Secret model Rosie Huntington-Whiteley.

Christian Sorge, LucaFazPhoto

In an October 2025 article, UK-based aesthetic center Tiara Clinics explained that from the mid-20s onward, people can begin to lose collagen, skin elasticity, and some facial fat that contributes to a youthful appearance.

By their 30s, some may notice subtle hollows beneath their eyes, flatter cheeks, and reduced midface volume.

In the next decade, bone resorption, or the gradual loss of bone tissue, can also change facial structure.

A social media post discussing the plastic surgery trend and buccal fat removal.

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A social media user sharing opinions on plastic surgery trend cosmetic changes.

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According to the clinic, these changes can make a person’s face appear more gaunt over time.

The clinic also listed solutions to reverse the damage.

Cosmetic treatments may help restore youthful facial contours

Profile of a blonde woman illustrating facial areas targeted in plastic surgery trend procedures.

Damir Khabirov/Adobe Stock (not the actual photo)

Tiara Clinics suggested that cheek fillers can subtly lift and balance the face while restoring some of its lost volume.

These treatments commonly use hyaluronic acid, a substance that helps attract and retain moisture. 

A woman receiving a facial injection, depicting a common plastic surgery trend.

AntonioDiaz/Adobe Stock (not the actual photo)

Depending on the product and treatment area, fillers can also soften certain lines and folds, creating a fresher look. Results can last between 12 and 18 months.

The aim is not to “change” a person’s face but to restore some of the volume lost over time, the clinic added.

A post expressing concern over how the plastic surgery trend affects women.

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A social media post commenting on plastic surgery trends.

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Experts at the clinic also pointed to solutions beyond fillers to support the skin from within.

Collagen-boosting treatments like microneedling, combined with medical-grade skincare products containing retinol, peptides, and antioxidants, were among the most recommended.

Anya Taylor-Joy is among the stars rumored to have reversed her alleged buccal fat removal

Side-by-side comparison of Anya Taylor-Joy showing facial plastic surgery trends over time.

Vogue, Michael Buckner/Variety via Getty Images

Fans began speculating about changes in Anya Taylor-Joy’s facial features around 2022, with some dubbing her “the pioneer of buccal fat removal.”

However, the conversation took a different turn this July when social media users suggested the actress seemed to have regained volume in her cheeks. 

One commenter joked, “One of the pioneers of buccal fat removal also pioneered buccal fat restoration.”

Close-up portrait of Anya Taylor-Joy highlighting plastic surgery trends in cheek definition.

anyataylorjoy

The discussion followed Taylor-Joy’s appearance at the 2026 FIFA World Cup Final at MetLife Stadium in East Rutherford, New Jersey, where she watched Argentina face Spain.

Spain won the match 1–0, defeating the actress’s home country in the final.

Notably, no confirmed evidence suggests Taylor-Joy ever underwent buccal fat removal or any procedure to reverse it.

“They look crazy now,” a netizen said about Candice Swanepoel and Rosie Huntington-Whiteley

Social media comment criticizing plastic surgery trends.

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A tweet reacting to plastic surgery trends.

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A social media post discussing how a plastic surgery trend makes women appear twenty years older.

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A post reacting to the plastic surgery trend with a comment about buccal fat injections.

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A user comment on social media referencing age appearance differences related to a plastic surgery trend.

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A social media reaction criticizing buccal fat removal as part of a plastic surgery trend.

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A social media post commenting on a botched cosmetic procedure during the popular plastic surgery trend.

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Social media comment criticizing plastic surgery trend among models, saying they look crazy now.

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User post commenting on plastic surgery trend, stating the before look was way better.

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Fan post questioning cosmetic changes, asking what she did to her cheeks regarding plastic surgery trend.

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Social media reaction discussing Victoria's Secret models and the plastic surgery trend.

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User post suspecting cosmetic procedures in the context of the plastic surgery trend.

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A social media post about cheek surgery, relating to plastic surgery trends among Victoria's Secret models.

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A social media post commenting on appearance, discussing plastic surgery trends in Victoria's Secret models.

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A social media reply discussing rhinoplasty and plastic surgery trends in Victoria's Secret models.

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A social media post explaining appearance changes related to plastic surgery trends and Victoria's Secret models.

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A social media comment discussing age differences and plastic surgery trends in Victoria's Secret models.

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A social media post discussing aging versus plastic surgery trends regarding facial fat loss.

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A social media post regarding discussions on the plastic surgery trend and aging gracefully.

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A tweet explaining natural collagen loss as a defense against plastic surgery trend accusations.

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A social media comment defending facial changes as normal aging rather than a plastic surgery trend.

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