There are two kinds of coffee origin videos, and in this report straight from Peru, coffee YouTube's biggest star, James Hoffmann, has a problem with both of them.

One typical video is romantic: the steep hill, the birds, the sun offer a story that is "not the whole truth." — Read the rest

The post James Hoffmann on the coffee industry's origin videos: "your pity is valueless" appeared first on Boing Boing.