Originally published by BBC News View Original Article
Will the Eurovision Song Contest succeed in Asia?

Will the Eurovision Song Contest succeed in Asia?

The world’s biggest and longest-running song contest is coming to Asia, with eleven countries competing in Bangkok, Thailand on Saturday. There are many passionate Eurovision fans in the region, but the Asia contest is not widely known. The BBC’s South East Asia correspondent Jonathan Head explains everything you need to know about the competition, and if it's likely to be a hit.

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